Push presents: ideas, "rules" and what you can come up with

A push present (also called a maternity gift for mom/partner) is a gift given to mark the pregnancy, birth and new start as a family. For many, it's not about "buying big", but about giving something that feels personal and becomes a memory that you can wear or keep.

It's also a gift that often raises the same questions: When do you give it? What is an appropriate budget? Should it be a piece of jewelry? What do you do if you don't know the ring size? Here's a comprehensive guide with the most common answers and ideas.

FAQ about push presents

What is a push present?
A push present is a gift for the person who has given birth (or is carrying the baby), typically from their partner. It is given as a loving celebration of the birth and the effort that went into it.

When do you give a push present?
There is no set rule. Many people give it on the day, when they return home, or when things have calmed down a bit (e.g. 1-4 weeks later). The most important thing is the timing that feels right for you.

Is a push present the same as a maternity gift?
Not quite. A maternity gift often comes from friends/family. A push present is typically from the partner and often has a more personal "keepsake" focus.

How much does a push present typically cost?
There is no rule. Some keep it small and thoughtful, others opt for a "forever" piece of jewelry. A good starting point is to choose a budget you're comfortable with and go for quality and meaning over size.

Which gifts are most popular as push presents?
Jewelry is the most classic: necklace with pendant, ring, bracelet or discreet earrings. They are popular because they can be worn again and again and are associated with a memory.

What do I give if I'm not sure about style?
Choose something timeless and simple: small hoops/earrings, a thin chain or a minimalist pendant. It suits most people and can be worn both everyday and dressy.

What if I don't know the ring size?
A necklace or bracelet is often a safer choice. If you want to give a ring, you can choose a standard size and plan to exchange/customize afterwards (always check the store's conditions - especially if there is engraving).

Can a push gift be personalized?
Personalization. The most popular personalized details are initials, date, zodiac sign or a symbol that means something to you. Personalization can also be the "choice" itself: a shape, color or style that fits the recipient exactly.

Do you want the push gift to be "mom-baby" like?
No, it doesn't. Many people prefer a piece of jewelry that just feels exclusive and personal - without obvious symbolism. It can still be meaningful without "looking like a gift for the occasion".

What's a good idea if you want to give something other than jewelry?
An experience, practical luxury (e.g. wellness/care) or a personal memento (letter, photo, small "time together" plan) can also work really well - especially if it matches the recipient's style.

Push presents that work in practice

If you want to play it safe, think about gifts that are easy to use immediately and still feel special:

Necklace with a single pendant (easy to style and very "memory-friendly")
Discreet earrings for everyday wear
A bracelet that can be worn alone or stacked
A ring if you know the size (or have a plan for customization)

Push gift for her - classic but easy to personalize

For her, "small, beautiful and useful" is often best:

A simple piece of jewelry that can be worn every day (and not just for parties)
A symbol that suits you (heart, star, moon, flower shape, etc.)
A piece of jewelry in the same tone she already wears (gold/silver/gold plated)